Home » SPORTBUSINESS FINDS OUT: CEV’s 12-year Infront deal under fire from European volleyball clubs

SPORTBUSINESS FINDS OUT: CEV’s 12-year Infront deal under fire from European volleyball clubs

by WoV
source: sportbusiness.com; Photo: CEV

The website SportBusiness exclusively reveals that CEV has been condemned by ACPV, a body representing volleyball European clubs, with a recent 12-year global media-rights and production agreement with the Infront agency.

Volleyball

Volleyball

CEV have ignored a letter that ACPV sent to the European volleyball governing body, avoiding answering the questions about various aspects around the granting of media rights over such a long period, along with the way in which the federation is run.

The criticisms come amid rising discontent among European volleyball clubs and other stakeholders about how the continental sports body is being run by CEV president Aleksandar Boričić.

The CEV-Infront agreement, which runs until 2032 and covers international and club competitions, was ratified by the CEV’s members associations at the continental federation’s extraordinary general assembly in Vienna on February 29.

The deal is worth a total of €106m ($114.7m), comprised of the following: €70m in cash payments; €27m in production and digital value-in-kind services provided by Infront; and €9m ascribed to the Infront volleyball team cost and coverage. The CEV followed up the Infront announcement with news of a long-term betting streaming and data rights deal with IMG Arena.

The whole article can be found here.

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